My Story

Well, here’s a brief history about Jason Patrick Hershey. If I had been born a girl, I would have been named Phyllis. I was born in Orlando, Florida in 1977. I only lived there for the first two years of my life, as our family picked up and relocated to New Jersey. The armpit of America. Mostly pretty fitting. Happily I rode along as we moved on to Flower Mound, Texas in 1986 where I believed everyone wore cowboy hats and rode horses for transportation. I still live in Dallas and I love it here.

I have plenty of grey hair and it started when I was 17. I learn most things the hard way, and I’d never take back or change any of my experiences. I believe it’s all part of who I am. And I like who I am. I like to wander around outside and try to notice things other people don’t. I guess most creative people do that. It feels like my creative obligation nonetheless. I enjoy a good balance of the simple life and finer things. I’m happy at a dive bar in deep conversation with my wife, but we’ll usually have a single malt scotch in hand. I love food, though some say I’m limited being a pescetarian. I’ve been a vegetarian and a Vegan also. I like home cooked meals and I try to follow a mostly organic and non-GMO diet. I’m forced to eat gluten-free most of the time because my wife and kiddos have some gluten sensitivities.

So yea, I’m happily married to my soulmate (if you believe in that kind of thing) and I’ve got two beautiful kiddos that I completely adore and fear at the same time. Being a dad is the toughest job I’ve ever known. Most of the time I feel like a kid raising kids, but that makes for more fun most of the time. My family is my life and I’d do anything I could for them to be happy and understand how deeply I’m in love with them.

As a designer, I’m a little all over the place. I’ve done anything from sewing costumes for my kids, to floral arrangements, to handmade books and paintings. Currently at Aars|Wells, I work as a senior art director on web and digital designs, banner advertising, email marketing, branding, brochures, animating GIF’s, writing blog posts, all kinds of print collateral, direct mail, fully integrated campaigns…tons of stuff and I love it. I love everything that is a visual expression and I want to do it all. I jump at the opportunity to get off the computer and work with my hands or words to figure something out. I also love working with a team and am lucky to be among great people now. With the minuscule amount of free time I get as a full-time employee at work and home, I use it to do creative stuff.

It took me a while to figure out I had a calling to be a designer, but I sure am glad I finally figured it out. I’ve been in the game for a little over 13 years now and I’ve been fortunate to be a part of many magnificent projects. I love what I do and look forward to facing many more challenges with the ever-changing landscape of design and technology.

What’s Brewing

I do love some good coffee. I use a Chemex and Hario hand grinder at the house. Definitely worth the time it takes.

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Concerts Attended